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  <url>
    <loc>https://www.brookechehebar.com/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2022-01-05</lastmod>
    <image:image>
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      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633370554418-4ALZRO9IAZKHGIX7DUAE/Space+Gray+%282%29+%281%29.png</image:loc>
      <image:title>Home</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372007399-YH7GQQ51NGFU9PMN2SWE/Frame+3+%283%29.png</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372242144-088TQVP2VWILV0TYWI6E/Space+Gray+%283%29+%281%29.png</image:loc>
      <image:title>Home</image:title>
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  <url>
    <loc>https://www.brookechehebar.com/mediaopedia</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633374507492-GZ9DJGCTL8S1C5I6ALZK/Mediaopedia+Banner+%2810%29.png</image:loc>
      <image:title>Mediaopedia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1627577722201-1ZSWG7D60H8QBKDQRMT0/f-3.png</image:loc>
      <image:title>Mediaopedia - Enticing visual design</image:title>
      <image:caption>Bright colors such as green, yellow and red - induce feelings of stimulation and excitement Dark theme creates high contrast between the bright elements to direct user's attention Large buttons arranged throughout the app that easily allow user's to upgrade to the Premium plan</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1627577666682-F7BT0QGCDW5WZE1XQS3N/f-2.jpg</image:loc>
      <image:title>Mediaopedia - Upgrading is seamless</image:title>
      <image:caption>Enticing "call-to-action" upon registration Non-invasive, compelling prompts within the free version of the app Offering high value features &amp; an extended 3 month FREE trial</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1627577619926-N67KD63CZ51HOSTGQ5JQ/f-1.png</image:loc>
      <image:title>Mediaopedia - Personalization</image:title>
      <image:caption>80% of consumers are more likely to make a purchase from a brand that provides personalized experiences* Different price points cater to a wider audience of potential subscribers Users can select only the features they want to pay for - unique and stands out from the competition *according to Forbes Magazine</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626302902380-IZHHCFSYSV7CFLA6NR3O/Frame+4.png</image:loc>
      <image:title>Mediaopedia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624030480608-Y1KTMSPTHRVYJOL5Z45W/Existing+User+Flow.png</image:loc>
      <image:title>Mediaopedia - Existing User Flow</image:title>
      <image:caption>By adding a few more prompts within this flow, and by providing something completely unique, we had a much more compelling reason for existing users to subscribe to the Premium plan.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624030371797-9SJMRUS0LSJX1PPGC17I/Sign+Up+User+Flow.png</image:loc>
      <image:title>Mediaopedia - Sign Up User Flow</image:title>
      <image:caption>By adding an eye-catching prompt within this flow, we had a better chance of converting new users to the Premium plan.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624032973850-GIG62XVC8X30MXWRTSXO/Style+Guide+%282%29.png</image:loc>
      <image:title>Mediaopedia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624033899505-35H21G736UWTL5PMY6AH/Key+Players+%283%29.png</image:loc>
      <image:title>Mediaopedia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624034766470-4EOBSZNQ6BII6SMOZ4CW/Alternate+Ideas.png</image:loc>
      <image:title>Mediaopedia - The Obvious One</image:title>
      <image:caption>Throw money at them! Money is quite the motivator, am I right? As cliche as it is, we could experiment with giving away a $10 Amazon gift card to the first 100 users who joined Premium</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624034786632-5U2149VRDUJ7B8A0K5UO/Alternate+Ideas-1.png</image:loc>
      <image:title>Mediaopedia - The Outlandish One</image:title>
      <image:caption>Introduce a new cutting-edge technology in the music streaming world that no one has ever seen yet. With Premium, users can gain access to our state-of-the-art EDT (Emotion Detection Technology) that can automatically play music based on their moods!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624038890481-KCPZWZPCJNT6QIE2SMKG/Usability+Testing+Screenshots-1.jpg</image:loc>
      <image:title>Mediaopedia - This was directly after my participant tried to download a song on the free version of the app. When she clicked the “Download” button, a pop-up came onto the screen prompting her to join Premium (as that is a Premium feature)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624038850506-EKRJ8NDU45DRLZU7JAYJ/Usability+Testing+Screenshots+%281%29.png</image:loc>
      <image:title>Mediaopedia - This was directly after my participant clicked on the “Song Menu” button to try and download the song.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626398011814-71KWHGQJC4N1EY54B5LD/f-1.png</image:loc>
      <image:title>Mediaopedia - The Completely Customizable Premium Plan!</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626396137986-RB439Z7LSLL4QJD3L7S2/Before+%26+After+1.png</image:loc>
      <image:title>Mediaopedia - I added a name and password verification text field to the “Sign up” page  I also added an eye icon so that users can check their passwords during account creation I moved “Already have an account?” closer to the Sign in button, and I also enlarged that button for better visibility</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624065012605-035JAZ92BGFVXBE4687V/Before+%26+After+11.png</image:loc>
      <image:title>Mediaopedia - I moved the “Continue” button a bit farther down the screen for aesthetic purposes</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624064869806-TC3K4O0NK0E34BPOG2R9/Before+%26+After+9.png</image:loc>
      <image:title>Mediaopedia - I added “fully customizable” in bright green to the prompt heading for clarity and visibility I changed the “Start Trial” button to say “Customize Plan” for more clarity and changed the color to a bright eye-catching green</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624064788492-WY2FOVA0D9AVDWH3684L/Before+%26+After+8.png</image:loc>
      <image:title>Mediaopedia - I changed the checkboxes to toggles for a more modern aesthetic I changed the “Sign me up” button to say “Start Trial” and made the color a bright eye-catching green I made the features text smaller and more centered</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624064942496-810FLZM4XWP6KE7K1N9A/Before+%26+After+10.png</image:loc>
      <image:title>Mediaopedia - I changed the “Trial version” button to say “Start Trial” to keep consistency throughout the app I changed the “Start Trial” button to a bright eye-catching green to increase visibility</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1624064701093-Q15TBQSB6RI517ID9XVL/Before+%26+After+7.png</image:loc>
      <image:title>Mediaopedia</image:title>
      <image:caption>I added a down arrow to the “Playing Now” page to allow users to minimize the song I changed the “Song Menu” button to an “Options” button to provide more clarity</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626390436767-V1LEDDU9PG8HSWYR0N69/Existing+User+Flow.gif</image:loc>
      <image:title>Mediaopedia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626390384965-RNNMM1PQT03YUMU9HZKP/Sign+Up+User+Flow.gif</image:loc>
      <image:title>Mediaopedia - Or see it in action right here ➡ ➡ ➡ ➡</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372519163-7W6S9F3WQ5OPQ0MFJG61/unnamed.png</image:loc>
      <image:title>Mediaopedia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372482445-90KO3DGH9QKQAQC5UIDA/unnamed-1.png</image:loc>
      <image:title>Mediaopedia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372507603-CK4Z7VR9RVA7T5JKMJG2/Space+Gray+%285%29.png</image:loc>
      <image:title>Mediaopedia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.brookechehebar.com/bucketlister</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633374477719-LZ5DI0HYFQJK3SYHEK4N/Banner+%283%29.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1632948199818-IYZXM2BP301DETDQX9G7/Bucketlister3.png</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1632947923788-BJHS9NJ5R0SVPU9J4I8O/f-1.png</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1632948163056-2YJFR9J65OAG8O101WGZ/f-1-1.png</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633384374163-1APZLD6XVXGQ3ZJZEI8C/Tanya+Persona.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626286480724-EGC5FPGGYRMDNQBK9O6V/Banner+%285%29.png</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626287730241-J05S97WR29FTJU4YS8E4/Sign+Up+User+Flow.png</image:loc>
      <image:title>Bucketlister - No Accountability</image:title>
      <image:caption>When I asked my participants if they had found a way to physically keep track of their bucket list that worked well, most of them said no, but they wished they had.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626287768690-QLQ128TGMLUIMW83QS1A/Existing+User+Flow.png</image:loc>
      <image:title>Bucketlister - No Prioritization</image:title>
      <image:caption>The second, and deeper issue that I uncovered talking to my participants was: They weren’t prioritizing their goals!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626290345276-Z0Y6T64AEG06QTTQYEGT/Affinity+Map.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626290829160-2BZWWH0C5UXPNU2RXME7/Empathy+Map.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626291172065-5SY69R9V6HMUMD97RSFU/User+Flow.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626291105808-19CJLHC5KB8MJEGJWFLZ/Style+Guide+%282%29.png</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626291542233-H1XQCMM28XILS12QQ5U8/Key+Players+%283%29.png</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626293063699-4BBYUIPJ738VY1841FNM/Alternate+Ideas.png</image:loc>
      <image:title>Bucketlister</image:title>
      <image:caption>Now that I’ve got the structure all set, it’s time to make it pretty and polished!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626293736172-4MCC4MH72N5KH5SB0YVV/Style+Guide.png</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626297963148-K2ED9AX3DGB0KOAND536/Moodboard.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626295981277-9OZI2WBF0SJ75KDJ5IVR/Before+%26+After+8.png</image:loc>
      <image:title>Bucketlister - I changed the imagery to make the user feel more excited and accomplished after adding an item to their list I changed the wording completed to something more straightforward and to the point I changed the “x” on the pop-up to an icon “x” instead of the letter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626296055586-N1QI09I44OWW20ZT6A0B/Before+%26+After+10.png</image:loc>
      <image:title>Bucketlister - I added the ability to personalize the description and image on items found through the “discover” page - shown by the pencil icon</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626295933052-CZ99U8PAXMWTNDAJOMCI/Before+%26+After+1.png</image:loc>
      <image:title>Bucketlister - I added a “home” floating action button to all of the pages that were difficult to navigate home from I added whitespace between the top navigation bar and thumbnails I changed the “back” arrow to a more uniformed “back” arrow icon</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626296095506-VEHCSMUFCQ7KVBCD05MY/Before+%26+After+15.png</image:loc>
      <image:title>Bucketlister - I added a pencil icon to the cover picture on the “My Bucketlist” page to show that it can be edited I made the “To Do List” tab bolder and added more of a drop shadow than the other tab to show which one the user is on</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626295954871-31B22FA76ATZ1YJQ96AX/Before+%26+After+7.png</image:loc>
      <image:title>Bucketlister</image:title>
      <image:caption>I made the “Mark as Completed” button was more noticeable by enlarging the text and bolding the word “Completed”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626297492421-RJ7RIZ6P7RVYY6BC5DPY/Before+%26+After+18.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626297457021-98GHHJEVY8J48B5QC56W/Before+%26+After+17.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626390584322-8Q8KMTGGC5C07V0DY2SH/Bucketlister+Prototype.gif</image:loc>
      <image:title>Bucketlister</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372575321-RLR59A3HGHOEEI5Y3BVZ/Space+Gray+%285%29.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372553040-ADDFYOWYX0V6W491Y898/Mediaopedia.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372589400-GGEQTOGF13NM28VURHTJ/unnamed.png</image:loc>
      <image:title>Bucketlister - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.brookechehebar.com/gramcity</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633374447134-FTUAD595UCPIFYCMIJQO/Mediaopedia+Banner+%2810%29.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1632948436677-T6R28DQPMPNPFUHOBM3H/Gram2.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1632948393671-BDK1Q73AIB6VZKTLE68O/Gram1.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1632948490988-YN30J7FM4UHZ7Q5MQELO/Gram3.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626379904731-87CPEF0061CZN7BEQ1SQ/User+Quotes+%281%29.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633384446772-QT8NYKDX71C2J78UHDIU/Sarah+Persona.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633384489548-ZFMIIVCPNKL1UZL3BZZH/Nick+Persona.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626380485427-JMSJMWHE5118UC8KE0S6/Sign+Up+User+Flow.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1628384312493-PFXRWMOVUGMM213YQ4JP/Frame+5.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1628384274728-QXL8HUU1K543ZSGQ0P8M/Frame+4.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1628384323521-F0SMJH1GY96S5WKFM2Y3/Frame+6.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626381854161-MGTJHM721HI1YEIV1GUI/Style+Guide+%282%29.png</image:loc>
      <image:title>GramCity</image:title>
      <image:caption>Once I had all my inspirations down and narrowed down on the flow I wanted to design for, I spent 8 minutes hashing out 8 different variations/ideas for the location screen, after which I was able to decide which ones stuck out the most.  I decided that the location screen was the most critical screen for this exercise because it will tell our users everything they need to know to make a decision on if they want to visit this place or not.  It needs to portray so much information, but in an easy to scroll through / efficient way. This screen will be the deciding factor for many users, and if the design and visual hierarchy isn’t up to par, it could influence their decision. No pressure!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626381998631-X5AQ6O1CFZEB74603GPQ/Key+Players+%283%29.png</image:loc>
      <image:title>GramCity - Once I looked through my Crazy 8 sketches, I noticed there was one that stood out to me. I felt that it laid out the information in a clean, appealing way with proper visual hierarchy.</image:title>
      <image:caption>I began by sketching the location screen (in a bit more detail) and then adding a sketch for the screen before the location screen and one for after the location screen. I then added how our users would interact with the interface to show how the screens would work in real life.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1627578609768-3NGHUX3591SO9VJA3VEV/Alternate+Ideas.png</image:loc>
      <image:title>GramCity</image:title>
      <image:caption>Using my Solution Sketch, User Map and Lightning Demos, I worked backwards first - sketching all the screens that came before the results page. I made sure to illustrate where the user would click to navigate through the flow. I added notations to make sure the UI elements were clear and easy to understand.  In my Solution Sketch, I only sketched one of two possible screens that could come after the location page, so I sketched the other possible screen, as well. After a few tweaks and a bit of cutting and pasting, I was happy with my completed storyboard. As much as I personally love my doodles, I knew it was time to take these designs to Marvel.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626384076473-XJDSLLMDZSXOU0NIPD4U/Usability+Testing+Screenshots-1.jpg</image:loc>
      <image:title>GramCity - This was directly after my participant tried to download a song on the free version of the app. When she clicked the “Download” button, a pop-up came onto the screen prompting her to join Premium (as that is a Premium feature)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626387610926-L8ZZ17U6P2VPO39MIFFG/Style+Guide.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626384368918-T7NRM7UC505OT11JG25J/High-Fi+Screens.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626384516047-0I4OSEWQJR2C7I914V8F/f-1.png</image:loc>
      <image:title>GramCity - Each of my participants had 15 minutes to navigate through the prototype and tell me all their thoughts about it.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626384573480-Z1L056WB67A1LNHH8VZP/Usability+Testing-1.png</image:loc>
      <image:title>GramCity - Their goal was to either get directions to a location they found on the app or save it for later.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626386519326-AX0ZEKDAVFM47L5HIMMB/Before+%26+After+1.png</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626386773160-Y3M53YU3BZGGAW1JMV74/4.png</image:loc>
      <image:title>GramCity</image:title>
      <image:caption>I added a down arrow to the “Playing Now” page to allow users to minimize the song I changed the “Song Menu” button to an “Options” button to provide more clarity</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1626389564311-BB2T5TA98SY8UQBDPFOR/Prototype.gif</image:loc>
      <image:title>GramCity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372655935-Q7FEELEWW1USG92FZ4M3/unnamed.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372639987-Q0NI445JE73HM9E3AEG9/Space+Gray+%285%29.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372621615-VXE1VCDV9GRIGFNUY84D/unnamed-1.png</image:loc>
      <image:title>GramCity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.brookechehebar.com/kept-health</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-05-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633373947290-W5OCST8DVUATRCG5Z9YC/Mediaopedia+Banner+%2810%29.png</image:loc>
      <image:title>K'ept Health - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633126327687-0IPNUTZD2ADXX9J5OUJY/f-2.jpg</image:loc>
      <image:title>K'ept Health - Skin Health Monitoring</image:title>
      <image:caption>Skin analysis in the comfort of your home or on the go - as often as you want! Keep track of previous analysis results to see your skincare progress Intuitive instructions and detailed feedback in real time</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633288953459-7UUEYXXXGRNY45578YQ1/f-4.png</image:loc>
      <image:title>K'ept Health - Personalized care at every step</image:title>
      <image:caption>Board-Certified Dermatologists at your fingertips to assist you through your skin journey Chat in real time with an Aesthetician about concerns, skin issues or advice</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633126355463-Q5BTRUZ5XO1SGWK9TUZB/f-3.png</image:loc>
      <image:title>K'ept Health - Who said routine is boring?</image:title>
      <image:caption>Establish a personalized and detailed skincare routine with the help of our experts! Get recommendations for new skincare products and keep track of when to use them Keep track of prescriptions, treatments, products and goals all in one organized profile</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633126287087-L8Y4BVBURSC4OY7MH25C/f-1.png</image:loc>
      <image:title>K'ept Health - Diversity &amp; Inclusivity</image:title>
      <image:caption>Artificial intelligence “tags” images of skin with notes including skin condition, shape, size, biomarkers, and more - but this tagging intentionally takes into account differences in skin color and population Personalized questionnaire including a Fitzpatrick classification page with accompanying images to find a perfect match for your skin tone Only meet with practitioners who are experts in skin of color and integrative dermatology</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/5ab20eda-ce63-4205-ab14-479adbed5bf6/Victoria+Persona.png</image:loc>
      <image:title>K'ept Health</image:title>
      <image:caption>Here we have Victoria, a working professional who wants to learn more about her skin health as she approaches her 30’s. She feels overwhelmed when trying to self-educate on skincare products but is eager to find a simple skincare routine for her busy lifestyle.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/050803f6-aded-494c-a87f-bc7cfa47320a/Candice+Persona.png</image:loc>
      <image:title>K'ept Health</image:title>
      <image:caption>Candice is a new mother who is experiencing changes in her skin postpartum. Candice lives a healthy lifestyle but is seeking specialized care for her skin condition, as she wants to track her skin progress. Candice doesn’t have time to research products on her own and is looking for guidance on how to care for her changing skin.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/124f4e34-1852-4ba2-8117-3e81899c4d11/Low-Fi+Wireframes.png</image:loc>
      <image:title>K'ept Health - The Obvious One</image:title>
      <image:caption>Throw money at them! Money is quite the motivator, am I right? As cliche as it is, we could experiment with giving away a $10 Amazon gift card to the first 100 users who joined Premium</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/9888a8fc-3fd7-40d6-8045-b00e9eb0f4dd/Existing+Mockups.png</image:loc>
      <image:title>K'ept Health - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/e7aa2857-fc16-4774-8111-2aa412dffe96/Style+Guide+%284%29.png</image:loc>
      <image:title>K'ept Health</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/7f3ea2f3-22d2-4d3b-9137-f11c0c2f3ebd/Hi-Fi+1+%282%29.png</image:loc>
      <image:title>K'ept Health</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/3e1c4d72-8030-4e16-9ba1-87c14891eaf2/Options+%284%29.png</image:loc>
      <image:title>K'ept Health - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/ef0f5a79-6531-4327-b840-a2af9874c8fd/Usability+Test+Iterations+%284%29.png</image:loc>
      <image:title>K'ept Health - I added a name and password verification text field to the “Sign up” page  I also added an eye icon so that users can check their passwords during account creation I moved “Already have an account?” closer to the Sign in button, and I also enlarged that button for better visibility</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372702824-EXS6XOUG3T2DP8QMI281/Space+Gray+%285%29.png</image:loc>
      <image:title>K'ept Health - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/aa8a201d-d55e-4c3c-86ea-381f1e3f750e/Mediaopedia+%282%29.png</image:loc>
      <image:title>K'ept Health - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/60cc08123388cd5134725097/1633372687213-5AA85BF5JE8299V6SEPS/unnamed-1.png</image:loc>
      <image:title>K'ept Health - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
</urlset>

